I’ve been thinking about cliches and wanted to explore them. I wanted to explore as the piece that I created for Buffy (Buffy the Vampire Slayer – The Body, 2001) is cliched, but I’d argue, to good effect.
For example:

In “An introduction to writing music for television”, Krug (2019) lists a set of “Palettes” that help composers create feelings. These are a collection of: Melody, Accompaniment, and Rhythmic elements, that combine. They are cliches, but used to get to a score that works. For Figure 1, you can hear that in my piece that I’ve stuck to it. While writing I didn’t use Krug’s work. I chose instrumentation for what sounded right to me. They happen to be close.
Let’s separate the three sections Krug describes and how they apply to my score.
Melody: We use a different instrument for the melody line. Here I’ve moved away from Krug’s suggestion using the B Flat clarinet. Later when I use the melody for Dawn, I use a violin. The clarinet sounded more plaintive than I could get with a violin.
Accompaniment: I’ve stuck with Krug’s suggestion. I used the piano as a full spectrum instrument, and as I wanted to create a point in time where it was solo.
Rhythm: What I have written remains true to Krug’s suggestion. There is no complicated rhythm in the score. Though the idea of using a synth pad with violins and piano for tragedy would be very dependent on the timbre of the synth pad, not something that I would usually do.
All three add up to a score that does hit the “Emotional Drama/Tearjerker/Tender/Tragedy” theme, even though I move away from his suggestion for the melody.
References
Buffy the Vampire Slayer – The Body (2001) The WB Television Network, 27 February.
Kruk, M. (2019) ‘Chapter One: Creating a Palette’, in An introduction to writing music for television: The Art and Technique of TV music writing with contributions from Emmy Award winning composers. London, UK: Fundamental Changes, pp. 7–17.